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Unlock Monetization: A Guide to Twitter/X Creator Account and Earnings Opportunities
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Twitter/X for Creators: What Is It and How to Apply
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Twitter/X provides creators a platform to connect with their audience directly, build communities, and create content. It drives conversations and helps shape the culture. If you have been on the platform for a while and have a growing community, Twitter for Creators offers several ways to monetize your account.
In this article, we’ll talk about what is a Twitter creator account, different ways to earn through it, and how to apply for it.
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What is Twitter for Creators
Twitter for Creators is a Twitter/X account for content creators that allows them to turn their followers into fans and monetize their following. Regardless of your niche, Twitter/X offers endless opportunities to have real-time conversations with your followers.
You can now use other tools on the platform, like Twitter Spaces, to connect with your followers without the 280-character limit. As you grow your account and continue engaging your audience, you can sign up for a Twitter Creator account to tap into monetization features and earn money through your content.
3 Ways to Make Money Through a Twitter Creator Account
There are several ways to make money on Twitter, such as through affiliate marketing or selling your products and services. But if you want to be compensated solely for the content you create on Twitter/X, a Twitter Creator account offers three ways.
1. Tips
The Tips feature allows your followers to send you a tip for the content you create on your account. Simply provide a link to a payment processing service, and you’ll be able to receive those tips. You’ll receive the entire tip amount, as Twitter/X doesn’t take a cut.
2. Subscriptions
Twitter Subscriptions allow you to offer exclusive content to followers in exchange for a monthly subscription. Connect with your followers at a deeper level while earning revenue. Currently, Subscriptions is testing on Android and iOS with a small group in the US, but it should be available widely soon.
You can set your subscription price and take home approximately 97% of the earnings after fees. You’ll need a Stripe account to use subscriptions.
3. Ad Revenue Sharing
The latest monetization product introduced by Twitter/X is Ad Revenue Sharing. Last week the platform started paying creators a portion of the ad revenue earned through ads served in the replies of the post.
Only Verified users are currently eligible for ad revenue sharing, and Twitter/X plans to start soon sharing ad revenue from views on the profile page as well.
Eligibility Requirements for Monetization
Before you sign up for a Twitter for Creators program, it’s important to remember that you need to follow all Twitter/X rules and the User Agreement if you want to avoid Twitter shadowban and suspensions.
- To be eligible for Twitter’s monetization programs, you must also meet these requirements:
- You must be living in a country where these programs are available.
- You must have an account that has been active for more than three months.
- You must be over 18 years of age.
- You must have a complete Twitter/X profile with an account name, Twitter header, profile picture, and bio.
- Your email address must be verified.
- You must have two-factor authentication turned on.
- Your account must not be a state-affiliated media Twitter/X account.
- You must have a Stripe account.
- You must have posted in the last 30 days.
- You must have at least 500 or more active followers.
- You must follow the Subscriptions Creator Terms.
Conduct and Content Standards
Other than the eligibility requirements listed below, Twitter creators must also follow the conduct and content standards specified by Twitter/X.
Conduct Standards
Creators that are participating in Twitter/X’s monetization products must not engage in any of the activities listed below:
- You must not offer or request money in exchange for content or behavior that is illegal, harmful, or unlawful.
- You must not request money in exchange for physical services or goods.
- You must not request money for sexual services.
- You must not use deception or fraud to get people to compensate you.
- You must not use the platform for spam or manipulation.
- You must comply with the local laws and regulations.
Content Standards
Twitter/X does not allow the content categories listed below for monetization purposes:
- You must not monetize any content that promotes restricted or illegal goods such as cannabis, recreational drugs, alcohol, tobacco, prescription drugs, gambling, or weapons.
- You must not monetize content that describes or depicts criminal behaviors, including copyright and privacy infringement.
- You must not monetize content depicting excessively graphic or violent content.
- You must not monetize any content related to sensitive events such as mass violence, conflicts, or natural disasters.
- You must not monetize content that makes unsubstantiated, misleading, or false claims about any product or service, such as get-rich-quick schemes or pyramid schemes.
- You must not monetize any unlicensed content or content that you do not own. You can only share third-party content if you have the legal rights to share.
- You must not monetize any sexually suggestive or adult content.
How to Apply for a Twitter Creator Account
Now that you know what a Twitter Creator Account is and the three ways you can use it to make money on Twitter, let’s talk about how to apply for a creator account. Simply follow the steps listed here on your Android or iOS device:
- Click your profile picture to access the sidebar menu.
- Click “Professional Tools.”
- Click “Twitter for Professionals.”
- Click “Agree & Continue.”
- Select a category that describes your profile.
- Click “Next.”
- Select “Creator.”
- Click “Next.”
Your Twitter Creator account is now created! You can customize your profile and start creating content.
Twitter for Creators offers you access to all the tools you need to connect with your followers meaningfully. Continue to create great content, and you’ll be able to grow your Twitter followers and monetize your account.
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