Tibo - 225π₯
about 2 years ago
Give me 2 minutes and I'll convince you why building a personal brand is the highest ROI activity you can do right now:
Simply put, personal brand is "the perception most people have of you." And this perception is influenced by: - Your work & achievements - The opinions you share - Your skills & expertise - How you present yourself
When I mention @thejustinwelsh, what comes to your mind? Here are what I think of: > Millionaire solopreneur > Audience-building expert > Kickass info-products That's the personal brand he has built and it build soooo much trust!
Be the first person that people consider when they think of your core skill. Examples: Offer creation, I think of @AlexHormozi Ninja developer, I think of @denicmarko Twitter growth, I think of me (kidding, I am just jealous of @OneJKMolina)
If you're a freelancer, you can: > Attract new customers > Collaborate with other professionals > Partner to create courses
If you're a founder, you can: > Find users & clients > Capture media attention > Hire better employees > Find key partners > Raise funds for your business
If you're an executive, you can: > Find your next C-Suite job > Get invited to podcasts & events > Position yourself as an authority expert
Even if you're looking for a job, having a strong personal brand will give you an unfair advantage over others. Recruiters will be impressed by 100+ people liking your last post sharing your expertise
Don't have anything to sell? You should STILL build a personal brand. You can build a large audience simply by sharing entertaining / informative content. And when the audience is large enough, you can launch an attractive offer with x10 higher chances of success.
Here's why... - You've built trust among your audience - You deeply understand their problems - You shared value for free, they want to give back If the above 3 statements hold true, there's no reason why you can't make good money out of it.
There's a reason influencers are paid tens of thousands of dollars for a single promotional post. Brands tap into the power of the personal brands of these influencers which has taken years to create. Because they have our attention.
Most people you follow online attribute their success to their personal brand. Here's some proof if you aren't convinced enough: twitter.com/thejustinwelsh/status/1552291739012063232
@WrongsToWrite has nailed it. If you have a strong personal brand, you've already established trust. The higher the trust, the easier to sell. twitter.com/WrongsToWrite/status/1580131441224175621?s=20&t=jf8miHIKjU0d66kfGuU2aw
@matt_gray_ agrees too :) twitter.com/matt_gray_/status/1575819543594803201?s=20&t=4limMBrI4W_juAt2v14tLg
Regardless of your professional goals, a personal brand will serve you in more ways than you could ever imagine.
A strong personal brand is an asset that will pay you for years if you put time and effort into it. And it's not too late to build one. However, most people struggle to figure out how to start and go about it.
We put together a massive 35-page guide to help you build a kickass personal brand. It contains: π₯ Foundations of personal branding π₯ Content strategy to go viral π₯ Other tactics to build a million-dollar network And SO MUCH MORE. [img:74ONCwQ1b]
We almost made it a paid resource, but if you're motivated, we want you to have it. RT the first tweet, and I'll DM it for FREE! twitter.com/tibo_maker/status/1592476008493506560
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