12 Twitter Growth Lessons from Sahil Bloom

In 2018, Sahil Bloom didn't have a Twitter account. Today he has almost 700K followers. I studied his growth, and found great tactics you can probably use 12 growth tips based on @SahilBloom:

1. Find your Zone of Genius Know what your core skill is and double down on it. Sahil is an exceptional writer and he uses this skill to provide value to his audience. This is his zone of genius and he operates inside it. twitter.com/SahilBloom/status/1449339852223287300

2. Create evergreen content Create content that will be useful for years from now. People bookmark, refer and come back to Sahil's threads way after he's published them. Here's an example of such a thread - twitter.com/SahilBloom/status/1350958537774690311

3. Lean in to breaking news When a news item goes viral in your area of expertise, lean in to create content around it. Sahil does it in the finance world. He writes threads to explain complex concepts in simple language for his audience. twitter.com/SahilBloom/status/1447531699160686593

4. Put in the reps. When you're starting out quantity matters more than quality. Practice a skill every day to get better at it. Sahil has written hundreds of threads over 2 years that's why he's such a good writer. Follow the 30-for-30 Plan - twitter.com/SahilBloom/status/1563528437650067458

5. Be a storyteller Great writing is less about the information you share, more about the stories you can tell to communicate that information. Use the power of stories to make your threads impactful. Sahil writes brilliant story based threads - twitter.com/SahilBloom/status/1509870312804044862

6. Be an Educator If you are an expert in a topic, pass on your knowledge to your audience. Sahil uses his writing to break down complex concepts around finance, business and mental models. He helps his audience understand the world better. twitter.com/SahilBloom/status/1555888070125391872

7. Curate great stuff Your twitter account is not about you, it's about your audience. How can you provide them with interesting insights and knowledge as they scroll through their feed. Sahil curates amazing content from a variety of sources - twitter.com/SahilBloom/status/1567578180680032257

8. Test thread ideas first Tease out ideas in tweets to see the audience's reaction. If they like it then expand on it in a detailed thread. This ensures that your content will always work. Sahil wrote a thread on Network Effects after this tweet - twitter.com/SahilBloom/status/1347015664075112451

9. Follow the Feynman Technique You don't understand something until you can teach it to a 5 year old. To provide value to your audience, teach them something complex in simple words. This is one of Sahil's most popular threads - twitter.com/SahilBloom/status/1553717736932532224

10. Get feedback on your content Before you hit publish on a thread, get some feedback from a few friends. Test the topic, the hook, the structure of the thread. Minor tweaks can improve the thread by 10X. Sahil gets feedback on his threads from his close friends.

11. Build a Library Connect different pieces of content with each other. So when someone discovers you for the first time, they can go down the rabbit hole of all your valuable threads and tweets. Sahi's "meta thread" has 1 Million+ impressions - twitter.com/SahilBloom/status/1284583099775324161

12. Own your audience Platform risk is real. Twitter can limit your reach or ban your account for random reasons. Build your email list by plugging your newsletter under your best performing content. Sahil's newsletter has more than 115K subscribers - twitter.com/SahilBloom/status/1563528450991804417

Hope this thread helps you in your Twitter growth. If you liked it then please let your followers find these gems from Sahil 👉 RT this thread ♻️ Thanks ❤️ twitter.com/tibo_maker/status/1573626553002590208