Attention dads: 

If you value your health and well-being, then you need to read this.

The information in this post could transform your life for the better.

Keep reading below. https://t.co/c20vzKXAp4

I speak to a lot of men in their 30s, 40s and 50s who have kids.

There are some common themes.

𝐋𝐞𝐭 𝐦𝐞 𝐤𝐧𝐨𝐰 𝐢𝐟 𝐭𝐡𝐢𝐬 𝐬𝐨𝐮𝐧𝐝𝐬 𝐥𝐢𝐤𝐞 𝐲𝐨𝐮:

You used to be in much better shape...

But since becoming a dad you've seen the pounds slowly creep on, your body fat percentage rise and your fitness levels & self-esteem fall...

You used to be a lot slimmer, maybe even lean and somewhat muscular.

Now you have a problem with love handles and belly fat.

You've tried to go to the gym and be more active, but the daily work grind as well as being a dedicated dad leaves very little time or energy.

You sometimes feel like there's no point because you're unable to really commit to it enough to achieve anything.

But you're worried that if you do nothing you'll gradually get fatter, more out of shape and unhealthier.

You're worried about how this will impact on your family.

You want to be actively involved in your kids lives and do cool & fun things with them.

Not watch them from afar as you struggle to keep up....

You want them to look up to you and be proud for them to tell their friends that you're their dad.

You DO NOT want to be that guy that can barely even get up to play with his kids who ends up dying before they're fully independent adults.

𝐘𝐨𝐮 𝐡𝐚𝐯𝐞 𝐬𝐞𝐯𝐞𝐫𝐚𝐥 𝐟𝐫𝐮𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧𝐬:

- Nutrition information is confusing & contradictory
- Fat loss takes too long unless you're crash dieting - and then it never lasts
- When you have lost weight it's been torture only to lose a few lbs

You try "the sustainable approach" of "just eating better" but you can't keep it up for long enough to see any results.

You find the snacks & treats are just irresistible after a long and stressful day.

Or you generally eat pretty well Monday-Friday, but at the weekend there will be a BBQ, a family event, a work trip etc. and you go off the rails.

This sometimes continues into the next week and you always have to "wait until Monday" to start again.

The scale has power over you and you don't really understand why it can go up so much, or refuse to go down. You look at it day to day for feedback on your approach and it doesn't help you.

You want: 

- To find a way of eating that brings sustainable fat loss that you can easily stick to during the week and at weekends.

- To be able to fit your workouts into your life.

- A way to approach difficult social situations to still enjoy them without "blowing the diet"

- To know how to fit in treats here and there without destroying progress.

- To be able to tell which nutrition information is actually important, what doesn't really matter and what is pure BS.

- To find a plan that works & you can easily stick to.

Ultimately you want to:

- Lose the love handles & belly fat
- Be a role model for your kids to look up to
- Be a man your wife still finds attractive
- Maintain a great physique forever
- Be around for as long as possible & enjoy a high quality of life for as long as possible.

You're scared that if you don't solve this you'll:

- Need medication to manage health conditions
- Have poor self-esteem
- Potentially suffer with depression
- See all areas of life suffer as a result - career, relationships, finances, etc.
- Die without meeting your grandkids

𝐈𝐬 𝐚𝐧𝐲 𝐨𝐟 𝐭𝐡𝐢𝐬 𝐬𝐨𝐮𝐧𝐝𝐢𝐧𝐠 𝐥𝐢𝐤𝐞 𝐲𝐨𝐮?

Does it feel like I'm talking directly to you and describing all of your frustrations, wants and fears?

If so, read on...

𝐇𝐞𝐫𝐞'𝐬 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐤𝐧𝐨𝐰:

You can get results, lose significant amounts of fat and get back into your best shape:

- With just a few short (20-30 minutes) workouts per week
- No cardio
- Letting your diet do most of the work

You'd be surprised at how effective a really simple & minimal plan can be if done consistently over the long term.

You haven't got to work that hard and "blast" yourself in the gym. 

Your diet should be doing most of the work to drop fat....

Meanwhile, a bit of minimal (and enjoyable) lifting should be done to provide the stimulus to maintain muscle while you lose fat.

Your diet hasn't got to be restrictive either.

It should be something you enjoy that isn't even difficult to stick to. 

The harder it is to stick to, the less likely you'll keep the weight off long term.

You can still include some vices and make progress.

You should be mostly eating whole foods with a high-ish protein intake.

But 20% of the time you can eat things that are in your diet purely for enjoyment.

As long as you adhere to the overarching principles of fat loss (calorie deficit) then it won't matter.

Stop looking at days in isolation as "good or bad".

Stop thinking of yourself as "being good or bad".

Start looking at your diet over a longer period like 30 or even 90 days.

What matters is you AVERAGE across that period.

One "bad" meal doesn't move that average very much.

Is all of this 𝒐𝒑𝒕𝒊𝒎𝒂𝒍?

Well, no.

Is it better to lift more than the absolute minimum? Yeah, if you've got time for it you'll probably get better results.

Is it better to eat only the healthiest foods and never have sugar or alcohol? Yeah, it probably is.

But is it 𝒓𝒆𝒒𝒖𝒊𝒓𝒆𝒅 to make great progress?

Nope!

Why not get on a plan that only asks the minimum of you, and if you just do the minimum you'll still see progress?

If you find yourself with more time or willpower then of course you can do more than the minimum.

If you're ready to make a change, I've got a 60 day fat loss program (Shred in 60) starting September 4th

You can't join yet, but if you join the priority list you'll get a big discount when spaces go live

I've run a few of these now, each time people say things like this https://t.co/M5Bfwtzew4

People see results like this... https://t.co/apsAKZvm59

And it's all done without crazy, restrictive diets & no more than 60 minutes working out per week (0 cardio required).

If you're curious, then join the priority list below (closing this list today) and you'll receive more info by email tomorrow:

https://t.co/l8ZRE2VGoo

Did this thread resonate with you?

Retweet the first tweet below to share it with another man who needs to lose fat but is stuck!

https://t.co/Hai3AXRQBD

Dad to 2 with 1 on the way. I help dads overhaul their workout mindset to get them to Superhero Dad status with less than 60 mins/week.

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