Yassin Baum

Deliverability

Nobody warns you about these 5 "recommended settings" that kill cold email campaigns.

I discovered them after sending 30M+ emails.

And I tripled response rates by turning them off.

Here's what's destroying your results:
[img:kp58Ah_zO]


1. Never use unsubscribe links

You don't need them to be compliant with the CAN-SPAM Act.

You're only exposing yourself as sending marketing emails.
 [img:VexpcuUYp]


2. Increase wait time between emails

Most sending tools have a 1-minute delay by default.

That's bad.

It means thousands of emails will be sent right at 9 AM - spammy behavior.

I set the delay to 8 minutes for each account. [img:IgFtvLk0z]


3. Send emails without HTML

If you don't enable this, Google will know you're using a mass outreach tool.

By sending text-only emails, they'll think you're sending each email manually.[img:uy4UeOgNZ]


4. Use Spintax

This adds 3-5 word variations in each email script.

That way, you create thousands of unique variations.

When each email looks different, you'll land in the inbox at scale.[img:JkroL2TCB]


5. Never use a signature

When you send 10,000+ emails with the same signature, Google and Outlook easily detect it.

Once they know you're one company sending emails at scale, it's game over.

Keep it short like "Yassin from Mailscale" instead.

 [img:Zz1xRHdse]


Following these 5 rules will help you land in the inbox at scale.

But to send 10,000+ emails as month, you still need 50+ email inboxes to spread your volume.

This is where most get stuck:

- $7/month per inbox with Google
- Hours of DNS setup per domain
- Constant blocks

Solution:


That's why I built Mailscale(.)ai

It allows you to send more than 10,000 cold emails a month for less than $100:

- Generate up to 1,000 inboxes in seconds
- Save 80% of costs compared to Google/Microsoft
- 97-100% deliverability score or your money back

Link in bio :)

Good choice to request the breakdown + exclusive access.

Mailscale will save you days of headaches!

Here's the link to the video breakdown:

https://www.mailscale.ai/skip-waitlist?utm_source=twitter&utm_medium=autodm&utm_campaign=1000_ecom_leads_mar

Best
Yassin

PS This link will allow you to skip our waitlist (376 people). Don't tell anyone!

Looking for your next 100 customers?

I’ve built a tool that lets you send 101,000 cold emails for less than $200.

More than 450 Agency & SAAS founders made a lot of money using it.

Check it out :)
https://mailscale.ai/

Leaked $1M ARR Cold Email

Someone leaked the cold email strategy of a $83,333/mo SAAS on Reddit.

And it’s actually genius…

You need to see this:


Their unusual tool stack:

For sending  → Sendy(.)co ($69)

For domains → Google Workspace ($6)

For scraping → Crunchbase Pro ($49)

For verifying → Multiple

They were targeting start-ups because that ICP needs their solution badly.


What's unusual?

Sendy is a newsletter tool.

And it uses Amazon SES to send on scale.

Problem is, bulk emails are against their policies.

Better use Mailscale. It's made to send bulk cold emails.

PS: Comment "Scale" and I'll send you a breakdown + private access (must follow)


1. Their crazy simple email script (5% reply rate):

1st Email:

- It’s short
- It’s direct
- And the offer sounds incredibly intriguing. [img:6v7cDUHm1]


2. The Follow-Ups

Quote from the Reddit post:

"My response rates increased 400% with follow-up emails.”

They’re also

- Short
- Simple
-  & Sweet

For even better results:

Add a „Sent from my iPhone “ at the bottom. [img:oQ5NMpYtO]


3. The Results

A simple 3 email sequence that helped them scale to $1M ARR with a 5% reply rate:

Assumably, 106 customers with the avg. subscription rate at $786/mo.

The picture below shows the exact results this sequence had:  [img:FrS341C_I]


4. The Takeaway

Simple campaign = powerful.

3 short but precise emails can be enough.

And if you’re positioned…

1. in a growing market
2. with a starving crowd
3. and a no-brainer offer

You’ll have it even easier.

Just like that company.


That’s a wrap.

As you enjoyed this hidden case study and want more cold email hacks

1. follow me @Yassin_Baum.
2. RT the first tweet with your friends if it can help them too https://twitter.com/yassin_baum/status/1774553668202779025

Saw your comment! Watch this quick video to learn how the Mailscale method works.

Why? Cause it will get you more clients than you can handle.

How? By letting you reach 100,000+ ideal clients for less than $250.
 https://www.loom.com/share/68a0d3c20a41451a82bc9242cc89f5c2?sid=b054c0c7-e9bc-44ff-9426-c51a5346511a

Want private access to Mailscale?

It lets you reach 130,000 ideal clients for less than $250.

More than 500 Agency & SAAS founders made a lot of money using it.

Check it out :)
http://www.mailscale.ai

0 to $18k/Month Case Study

You don't need $1M case studies.

You need an actionable blueprint to get to $50k/month.

I just talked to Oscar who scaled his agency from 0 to $18K MRR in 6 months using cold email.

Here's exactly (!) how he did it: 🧵 [img:Ujo4xJQl5]


Oscar launched his agency Cream Digital in October with a vision:

-> Helping businesses get more leads with cold email.

But he realized the key to massive results was to go BIG with email volume.

So he used Mailscale.


With Mailscale, Oscar could get 200+ email accounts in minutes.

Suddenly he had the power to reach 100,000s of ideal clients for less than $250!

PS: Comment "Scale" and I'll send you a video of how this new method works (must follow to DM) [img:nXYawdL_e]


Oscar found an insurance company willing to be his cold email guinea pig 🐽

He offered to run their first campaign for free (!)

It was a bold bet, but Oscar knew he had to put skin in the game.


Now it was time to build a laser-targeted lead list.

Using Apollo, Oscar scraped decision-makers in the insurance space.

He ran the list through NeverBounce to ensure pristine deliverability. [img:g5bET78eB]


With his army of 200 emails ready, it was time to craft the perfect cold email copy.

Short, personalized, and relevant - that was the recipe.

Oscar did deep research into the prospect's pain points:


He wrote a series of tailored scripts and loaded them into email sending tool Instantly.

Instead of obsessing over every small detail, Oscar went for sheer volume (2000+ emails a day)

2 script frameworks you can use: [img:PC69poAi9]


To take it even further, Oscar used an AI reply bot that I created with Zapier.

(Trained on the insurance company's FAQs, it replied to leads 24/7 and booked calls with no humans involved)

A cold email machine was born.


The results?

Oscar's free campaign generated 7-8 booked calls.

Leads in this niche are worth $4K. The client was hooked.

They happily signed on for $2K/mo to keep the leads flowing.

PS: His website is Creamdigital(.)ai if you want to hire him! [img:oaRHLcwjz]


From 0 to $18K MRR in just 6 months.

Oscar's story shows what's possible for you.

Key learnings:

- Don't be afraid to start imperfect
- Prioritize volume over perfection
- Leverage AI where you can
- Prove your value before charging


Did this case study help you?

It might do the same to your friends :)

It would make my day if you want to support me by retweeting it.

https://twitter.com/yassin_baum/status/1772669897098629346

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Deliverability

Leaked $1M ARR Cold Email

0 to $18k/Month Case Study